BR / BAVARIAN FILM AWARD

TV PROGRAMME BRANDING

Re-designing the Bavarian Film Award was not only fun and glamorous, but also an extensive project with a wide variety of elements to be produced. 

To reflect the location of the event, we chose the shape of the Bavarian rhombus symbol as the main design element for all on- and off-air elements. It is accompanied by dotted lines, symbolizing spotlights as well as punchlines of a cinema ticket.

Besides the classical broadcasting elements, we produced 27 category animations in two different sizes for the stage screens as well as a huge stage background print and an outdoor photo wall of over 17m length.

Commissioned by:
Bayerischer Rundfunk
Project Manager BR:
Katja Ziegler